What about meeting the rising global meat demands, with producing insect meat? There are insects that are easy (and cheap) to grow and nutritious as well. I know that the idea of eating them is not attracting to most people in the western world, but a good marketing campaign can do a lot. Surely we are eating snails, sea fruit and hamburgers (of which we just can speculate what is in them) too. So why not eat bugs?
Reward: The fun of eating a macbug and see people forget that a few years before they detested everything crawling.