TheStrattonDJ (USA)
Food Comparison App
I think the food tracking apps are useful for people actively losing weight, but I think people lack motivation and long-term discipline.

I propose an app where you put in what you're eating and instead of just looking at calories, it tells you an equivalent in lard and sugar and try and gross them out a little, maybe even tell them how many minutes they're shaving off their life with bad choices.

If you shock people into realizing how poor their diet is, I think their initial and continued motivation to improve will be much higher if they can see translations of what their diet means.

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