Paul R. Belleau (USA)
Holographic Billboard
Billboards become holographic projections. Starts with a holographic projector on the ground pointing upwards. Ad is loaded on disk and placed in projector. Ad can move, rotate in 3-D. And when paid ad time is over, the projector turns off and people can look at the surrounding scenery.

Reward: I get to concept some of the ads for new holographic billboards.

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