Stig Bakke's brother Stig (Norway)
Watchworthiness Notification
Here's one: in exchange for a small extra fee paid to your cable provider, they would notify you whenever a sports event is close and worth watching.

For example, nobody ever watches tennis, but wouldn't it be nice to receive a message saying "Turn on channel 17 - there's a 14-14 tie in the final set..." so you could see the epic games without wasting time on the dull ones?

Reward: Two tickets to the Australian Open. Plus airfare...

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